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About Us
About Us
In May of 1992,
Pastry Chef owner Alon Balshan started Alon's Bakery with his father, Maurice. With credit
cards, a loan on his car and some used equipment the two started their American
dream. The small 1,300 square-foot bakery offered three types of freshly baked
breads with only Alon, Maurice and 3 other employees. In 1994, Alon's wife,
Janine joined the family and perfected the customer service aspect of the small
bakery.
Over the years, the store expanded in size and scope. Inspired by specialty
markets in Europe and New York, Alon was passionate to bring a full service
gourmet market to the Virginia Highlands. Together he and Janine were able to
fulfill their vision and eight years later, Alon's expanded the first time and
added a line of Artisan cheeses Wines and Specialty food items. In August,
2004, the bakery underwent a second expansion and allowed him to offer a full
range of gourmet prepared foods fare. The Bakery & Market now includes
European-style pastries, cookies, artisan breads and wedding cakes as well as an
artisan cheese selection with over 120 varieties from local and global
producers. Alon's also offers gourmet prepared foods, wines, flowers, gifts and
seasoned ready-to-cook meats. Since it's
opening, Alon’s has become a neighborhood and city favorite receiving high
accolades from Gourmet Magazine, Atlanta Magazine, the Atlanta Journal
Constitution and Creative Loafing. Alon and Janine
Balshan invite you to come in!;
Our Mission
Alon's
is proud to be an all made from
scratch bakery and market. We use natural starters (Levain)
for our breads, our pastries are made with high quality butter,and
our desserts are made with several high quality
chocolates including Scharffen Berger, Valrhona, El Rey.
Additionally,the cream we use is a fresh cream and
not the commonly found ultra pasteurized. When we make a coconut cream, we grate
a fresh coconut to make the cream. In our prepared food department, we have the
same philosophy, so all our chicken, beef
and vegetable stocks are house made.
Also, our lamb, beef and chicken for sandwiches are
roasted in house. Our beef is a Meyer beef, which is an all-natural hormone-free
product. And we use some vegetables from
organic farmers when in season. We also bring in heirloom home-grown tomatoes.
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